We have used the same herbs and spices as our famous hot sauce but without the peppers. So this Dry Rub is not hot. It can also be used as a seasoning to cook with. It is wonderful in soups, veggies, stews, beans, chili and any meat of your choice. It is great on everything. You can mix it into hamburger meat and it will make the juiciest most flavorful burger you have ever tasted.